@book{845,
	author = {Santesmases Mestre, Miguel and Sánchez de Dusso, Francisca},
	title = {Marketing},
	publisher = {Ediciones Pirámide},
	year = {2001},
	address = {Madrid :},
	url = {https://biblioeco.unsa.edu.ar/pmb/images/libros/Marketin Conceptos y Estrategias.jpg}
}