@book{631,
	author = {Bickerton, Pauline and Bickerton, Matthew},
	title = {Ciberestrategia},
	publisher = {Pearson Educación},
	year = {2000},
	address = {México :},
	url = {https://biblioeco.unsa.edu.ar/pmb/images/libros/Ciberestrategia  Bickerton, Pauline (2000).jpg}
}