@book{4541,
	author = {Navas López, José Emilio and Guerras Martín, Luis Ángel},
	title = {Fundamentos de dirección estratégica de la empresa},
	publisher = {Thomson Reuters},
	year = {2016},
	address = {España :},
	edition = {2a. ed.},
	url = {https://www.biblioeco.unsa.edu.ar/pmb/images/libros/L127835.jpg}
}