@book{1498,
	author = {Santesmases Mestre, Miguel},
	title = {Marketing},
	publisher = {Ediciones Pirámide},
	year = {1999},
	address = {Madrid :},
	edition = {4a. ed.},
	url = {https://170.210.207.44/pmb/images/libros/L85492.jpg}
}