El marketing (Registro nro. 2906)

Detalles MARC
000 -LEADER
fixed length control field	00743 a2200193 4500
001 - CONTROL NUMBER
control field	38603
005 - DATE AND TIME OF LATEST TRANSACTION
control field	20260407155648.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	260407a1971 arg spa d
003 - CONTROL NUMBER IDENTIFIER
control field	AR-UNSa-BCEJYS
040 ## - CATALOGING SOURCE
Original cataloging agency	AR-UNSa-BCEJYS
Language of cataloging	spa
Transcribing agency	AR-UNSa-BCEJYS
080 ## - UNIVERSAL DECIMAL CLASSIFICATION NUMBER
Universal Decimal Classification number	658.8
Common auxiliary subdivision	Organización de mercados. Marketing. Ventas. Distribución
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name	Garrido Fernández, R.
245 10 - TITLE STATEMENT
Title	El marketing
Name of part/section of a work	como conseguir una red comercial
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture	México :
Name of producer, publisher, distributor, manufacturer	Limusa
Date of production, publication, distribution, manufacture, or copyright notice	1971
300 ## - PHYSICAL DESCRIPTION
Extent	150 p.
Dimensions	18 cm.
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note	1. El concepto de marketing - 2. La investigación comercial - 3. La planificación comercial - 4. El prodcuto y el precio - 5. La publicidad - 6. La promoción de ventas.
590 ## - LOCAL NOTE (RLIN)
Local note	niveau_biblio:m niveau_hierar:0
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type

Existencias
Withdrawn status	Lost status	Damaged status	Not for loan	Home library	Current library	Shelving location	Date acquired	Total checkouts	Full call number	Barcode	Date last seen	Price effective from	Koha item type
				Biblioteca Prof. Eusebio Cleto del Rey	Biblioteca Prof. Eusebio Cleto del Rey		07/04/2026		658.8 G241	L23172	07/04/2026	07/04/2026	Libro